Market Research Archives » socialmicole https://socialmicole.com/tag/market-research/ Marketing for HR Technology Companies Sun, 11 Oct 2020 21:11:30 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://i0.wp.com/socialmicole.com/wp-content/uploads/2019/09/cropped-SM-Logo-Vertical.png?fit=32%2C32&ssl=1 Market Research Archives » socialmicole https://socialmicole.com/tag/market-research/ 32 32 165517702 My Top Human Resources Management Blog Posts This Quarter #HRforAll https://socialmicole.com/hr-resources-management-blogs/?utm_source=rss&utm_medium=rss&utm_campaign=hr-resources-management-blogs https://socialmicole.com/hr-resources-management-blogs/#respond Tue, 02 Jun 2020 12:33:00 +0000 https://socialmicole.com/?p=3116 It’s been a while since I’ve written anything on here. But, I certainly haven’t been quiet. In fact, I’ve been creating more valuable human resource management content than ever. Between content marketing, writing, blogging, and speaking, here’s what I’ve been up to: Talent Acquisition & Recruiting Talent acquisition is a huge part of HR Management.… Read More »My Top Human Resources Management Blog Posts This Quarter #HRforAll

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]]> https://socialmicole.com/hr-resources-management-blogs/feed/ 0 3116 How to Measure the ROI of Your Influencer Marketing Program? https://socialmicole.com/influencer-marketing-roi/?utm_source=rss&utm_medium=rss&utm_campaign=influencer-marketing-roi https://socialmicole.com/influencer-marketing-roi/#comments Tue, 27 Aug 2019 11:25:37 +0000 http://socialmicole.com/?p=2113 Wondering how to measure the impact of your Influencer Marketing program? Here's how to prove ROI.

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]]> https://socialmicole.com/influencer-marketing-roi/feed/ 1 2113 What is Customer Marketing and Why is it Important? https://socialmicole.com/what-is-customer-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-customer-marketing https://socialmicole.com/what-is-customer-marketing/#respond Wed, 21 Aug 2019 12:32:04 +0000 http://socialmicole.com/?p=2046 Customer Marketing is a new field within marketing designed to help organizations understand their customers, maximize ROI, and turn product users into brand advocates. Learn more.

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]]> https://socialmicole.com/what-is-customer-marketing/feed/ 0 2046 How to Get Customer Reviews: Take Control of Your Brand’s Reputation to Drive Sales, Marketing, and Business Initiatives https://socialmicole.com/how-to-get-customer-reviews/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-get-customer-reviews https://socialmicole.com/how-to-get-customer-reviews/#respond Tue, 30 Jul 2019 00:23:01 +0000 https://socialmicole.wordpress.com/?p=1894 Whether you are actively managing your company’s brand reputation or passively standing by, buyers are leveraging b2b customer reviews to make purchasing decisions. ReviewTrackers shares 80% of consumers in the U.S. read reviews prior to making a purchasing decision. Additionally, in the 2018 Benchmark Report, G2 noted “92% of buyers are more likely to purchase a… Read More »How to Get Customer Reviews: Take Control of Your Brand’s Reputation to Drive Sales, Marketing, and Business Initiatives

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]]> https://socialmicole.com/how-to-get-customer-reviews/feed/ 0 1894 How to Master Influencer Relations https://socialmicole.com/how-to-master-influencer-relations/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-master-influencer-relations https://socialmicole.com/how-to-master-influencer-relations/#comments Fri, 26 Jul 2019 13:00:58 +0000 https://socialmicole.wordpress.com/?p=1890 Smart companies are now building programs to engage with and leverage industry influencers and thought leaders to support their businesses. The more mature teams, however, have figured out how to leverage these industry leaders in multiple aspects of their businesses. They have created holistic programs. Learn more.

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]]> https://socialmicole.com/how-to-master-influencer-relations/feed/ 1 1890 What is Third Party Marketing? Why is it Important? https://socialmicole.com/what-is-third-party-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-third-party-marketing https://socialmicole.com/what-is-third-party-marketing/#comments Mon, 15 Jul 2019 10:11:18 +0000 https://socialmicole.wordpress.com/?p=1886 Did you know that most sales reps don’t use sales collateral created by marketing? In fact, research conducted by Hubspot reported that 90% of sales content created by marketing goes unused. Learn more about why 3rd party marketing programs are essential to your business.

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