Customer Reviews Archives » socialmicole

🚨🚨🚨 G2 Algorithm Updates – Fall 2019

boss — Thu, 29 Aug 2019 13:54:55 +0000

Leading business software review site, G2 (formerly G2 Crowd), recently updated their scoring algorithm. See what changes they made here.

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What is Customer Marketing and Why is it Important?

Social Micole — Wed, 21 Aug 2019 12:32:04 +0000

Customer Marketing is a new field within marketing designed to help organizations understand their customers, maximize ROI, and turn product users into brand advocates. Learn more.

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Can Online Reviews Be Trusted? 5 Ways to Tell if a Review Site is Credible

Social Micole — Tue, 06 Aug 2019 14:45:08 +0000

As many analyst firms like Gartner have become “pay to play,” – meaning you only show up in the market or product analysis if you pay huge fees to the analyst firms – many businesses are skeptical about how vendors appear on business software review sites. Learn the 5 ways to tell if a review site is credible.

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How to Respond to Customer Reviews: Tips and Templates

Social Micole — Fri, 02 Aug 2019 12:47:11 +0000

Online reviews have become a significant part of the decision-making process. We now rely on them heavily to make all kinds of purchasing decisions. Once the reviews start rolling in, what do you do? Do you reply? What do you say? We’ll give you the scoop here.

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How to Get Customer Reviews: Take Control of Your Brand’s Reputation to Drive Sales, Marketing, and Business Initiatives

Social Micole — Tue, 30 Jul 2019 00:23:01 +0000

Whether you are actively managing your company’s brand reputation or passively standing by, buyers are leveraging b2b customer reviews to make purchasing decisions. ReviewTrackers shares 80% of consumers in the U.S. read reviews prior to making a purchasing decision. Additionally, in the 2018 Benchmark Report, G2 noted “92% of buyers are more likely to purchase a… Read More »How to Get Customer Reviews: Take Control of Your Brand’s Reputation to Drive Sales, Marketing, and Business Initiatives

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What is Third Party Marketing? Why is it Important?

Social Micole — Mon, 15 Jul 2019 10:11:18 +0000

Did you know that most sales reps don’t use sales collateral created by marketing? In fact, research conducted by Hubspot reported that 90% of sales content created by marketing goes unused. Learn more about why 3rd party marketing programs are essential to your business.

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reblog: How Peer Review Sites Overcome Information Overload

Social Micole — Tue, 09 Jul 2019 16:19:32 +0000

In the age of information, we’re starting to face a new reality. There is such a thing as too much data. Each day, consumers are exposed to between 4,000 and 10,000 brand messages.This overconsumption is overwhelming us and contributing to distrust among people. Leading PR firm Edelman reported the largest-ever drop in trust between in their 2017 Trust… Read More »reblog: How Peer Review Sites Overcome Information Overload

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